How to Promote Amazon Affiliate Links on Pinterest (The Right Way)

Amazon’s affiliate program—Amazon Associates—is one of the most popular ways for bloggers and content creators to earn passive income online. And Pinterest? It’s a traffic machine for niche products, gift guides, and solution-based content.

But can you actually promote Amazon affiliate links on Pinterest? The answer is yes—with a few key rules and smart strategy.

In this guide, we’ll break down how to use Pinterest to drive traffic to your Amazon links in a way that’s compliant, strategic, and effective. Whether you’re a beginner affiliate or an experienced creator looking to scale, here’s how to get more clicks (and commissions) with a Pinterest + Amazon setup that works.

Can You Post Amazon Affiliate Links Directly on Pinterest?

Technically, yes—but there’s a catch.

Amazon does allow you to use direct affiliate links on Pinterest, but only under these conditions:

  • You’re using your Amazon short link (not full links or embedded HTML)
  • You clearly disclose your affiliate relationship
  • You stay compliant with Amazon’s policies (which change often)
  • You’re in a country where direct linking is allowed (some regions don’t support it)

That said, direct linking isn’t the best long-term strategy. Instead, we recommend sending traffic to a blog post, product roundup, or gift guide hosted on your website—then placing your Amazon links inside that content.

Why? You get:

  • More control over how the product is presented
  • SEO benefits from ranking your blog
  • More trust from readers (versus a cold affiliate link)
  • Better Pinterest Pin performance over time

If you’re using Pinterest as a search engine (not just for viral spikes), sending traffic to your blog is the most reliable way to grow.

Strategy 1: Create a Pinterest-Friendly Blog Post with Amazon Links Inside

This is the most effective and sustainable way to promote Amazon affiliate links using Pinterest.

Here’s how it works:

  1. Choose a product category or theme you want to promote
  2. Write a helpful blog post that naturally includes affiliate links
  3. Create Pinterest pins that link to that blog post
  4. Optimize your pins and descriptions with keywords
  5. Track which pins drive clicks and adjust your strategy

Example Ideas:

  • “10 Must-Have Kitchen Tools for New Homeowners”
  • “The Best Budget Camera Gear for YouTube Beginners”
  • “Top Gifts for Plant Lovers (All on Amazon)”
  • “What I Bought for My Home Office Setup – Amazon Favorites”

When you create a blog post around a topic people are already searching for, and your Pinterest pin leads them there, they’re much more likely to click an affiliate link and make a purchase.

At PinMySEO, we help clients create blog structures and Pinterest pin workflows that support this kind of long-term monetization.

Strategy 2: Use a Landing Page or Gift Guide Instead of a Single Link

Don’t just promote a single Amazon product—create a mini landing page or curated guide.

You can do this with:

  • A blog post that functions like a list (e.g. “My Favorite Work-from-Home Tools”)
  • A page on your site called “Shop My Amazon Favorites”
  • Category-based collections like “Best Amazon Storage Solutions for Small Spaces”

Each of these gives the reader options—and increases the chance they’ll click at least one of your links. The more helpful and specific your guide is, the more trustworthy it feels.

When you design your pins, use headlines that match what people are searching:

  • “Affordable Kitchen Must-Haves on Amazon”
  • “Amazon Finds Every Dog Parent Should Know”
  • “Dorm Room Essentials You Can Prime Right Now”

Make sure your Pin links to the page—not directly to the product. Pinterest prefers it, and your readers get a better experience.

Strategy 3: Pin Consistently with Keyword-Optimized Titles and Descriptions

Pinterest is a search engine, not just a social media feed. The better your pin is optimized for search, the more long-term clicks it can bring to your affiliate content.

Here’s what to do:

  • Use vertical images (2:3 ratio)
  • Add readable text overlays that match your blog post title
  • Write a clear title and description with Pinterest keywords
  • Add a call-to-action like “Click to See the List” or “Shop the Guide”

Let’s say you have a blog post titled “7 Amazon Storage Hacks for Tiny Apartments.” Your Pinterest Pin should reflect that exact search behavior. Use those keywords in your pin title, your description, and even your board name.

Pinterest rewards consistency—so posting fresh pins regularly (even for older blog posts) keeps traffic flowing.

At PinMySEO, we develop pin design systems and keyword maps so our clients can rank not just on Google, but also inside Pinterest search.

Strategy 4: Build Niche Pinterest Boards with Affiliate-Focused Content

Your Pinterest profile isn’t just a container—it’s part of your traffic funnel.

If you’re promoting Amazon links in a particular niche (like home, baby, kitchen, or fitness), build boards specifically around those topics.

Examples:

  • Amazon Home Finds
  • Best Fitness Gear
  • Gifts for Tech Lovers
  • DIY Organizing Products

Inside each board, save a mix of your own pins (that link to blog content with affiliate links) and other people’s pins for balance. Boards give Pinterest more context about what your profile is about—and help your pins appear in search faster.

Bonus: You can use rich pins to pull your blog post metadata into Pinterest for even better click-through performance.

Strategy 5: Track Performance and Adjust Based on Results

Not every pin will go viral—but some will bring a steady stream of clicks for months. The key is to test, review, and scale what works.

Here’s what to monitor:

  • Pin impressions (are your designs being seen?)
  • Outbound clicks (are people clicking through to your blog?)
  • Amazon conversion rate (are your links actually earning?)
  • Which pin designs or headlines perform best?

Use Pinterest Analytics to track top pins, and use your Amazon Associates dashboard to check which links are generating income.

Over time, you’ll notice patterns—maybe certain colors, layouts, or wording perform better in your niche. Double down on those styles.

What Not to Do (Avoid These Mistakes)

Promoting affiliate content on Pinterest can work really well—but not if you go about it the wrong way.

Avoid:

  • Linking directly to Amazon without a proper disclosure
  • Spamming pins with shortened or cloaked URLs
  • Using misleading pin images or descriptions
  • Ignoring your blog (Pinterest loves fresh, helpful content)

Also: Never rely only on Pinterest or only on Amazon. Diversifying your traffic and income streams is key to long-term success.

That’s why at PinMySEO, we build systems that use Pinterest and SEO together—so your affiliate blog can attract traffic from two evergreen sources, not just one.

Final Thoughts

If you’re an Amazon affiliate, Pinterest is a goldmine—if you know how to use it right.

Instead of just dropping links and hoping for the best, create valuable content (on your blog), wrap your affiliate links in context, and promote that content visually through Pinterest.

Here’s the basic formula:

  • Build helpful blog posts or landing pages with Amazon links
  • Design keyword-rich Pinterest Pins that link to those posts
  • Pin consistently with good descriptions and optimized boards
  • Track performance, test different designs, and grow your reach

Done right, Pinterest becomes a quiet workhorse—driving passive clicks and affiliate income long after you publish a pin.

Need help getting your blog and Pinterest strategy working together? That’s exactly what we do at PinMySEO. From setting up your keyword plan to designing your pins and writing blog posts that convert, we help you grow affiliate income faster—with systems that don’t rely on luck.

Let us know if you want help building your Amazon + Pinterest affiliate engine. We’ve done it, tested it, and scaled it—so you can too.

Louis Dioso